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Udemy - Facebook Ads for E-Commerce The Complete Guide [Adam Reed]
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Facebook Ads for E-Commerce: The Complete Guide
Learn how to run Facebook and Instagram Ads with a 6 Figure Shopify Dropshipping Entrepreneur & Best Selling Instructor
Created by Adam Reed
What you'll learn
- Create a Facebook Page for a Business, Brand, Community, Service or Other
- Create an Ads Manager Account
- Set Up Payments, Limits and Billing on an Ads Manager Account
- Navigate Your way Around Ads Manager Tools and Features
- Understand the Structure of a Facebook Ad
- Understand All Facebook Campaign Marketing Objectives
- Appreciate how Important Facebook is in Advertising Today
- Know How to Edit the Ad Set Level in Detail, from Targeting, to Placements, to Budget
- Avoid the Pitfalls that Most Newbies Fall In To and Burn Cash With
- Save Time with Saved Audiences
- Use Various Ad Creatives from Images, to Carousels, to Slideshows and Videos
- Create Slideshows using Facebook's Slideshow Feature
- Create Page Post Engagement Ads
- Create Website Conversion Ads
- Create Page Likes Ads
- Create Video Views Ads
- Create Dynamic Product Catalogue Sales Ads
- Improve Your Ad Copy with a Few Simple Steps
- Improve Your Targeting with Some Easy Edits
- Understand the Facebook Pixel, What it is, What it does, Why it's Important
- Create a new Facebook Pixel
- Install a Facebook Pixel on to a Shopify Store
- Use a Facebook Pixel in a Facebook Ad
- Build Custom Audiences from Multiple Sources
- Upload Email Databases to create Custom Audiences
- Utilise your Website Traffic to make Custom Audiences
- Create Advanced Audiences of Your Best Customers
- Build Lookalike Audiences from Facebook Pages
- Build Lookalike Audiences from Custom Audiences
- Build Lookalike Audiences from Video Views
- Laser-Focus Custom and Lookalike Audiences using Constraining
- Work out Your Profit Margins
- Create Customised Reporting for Better Analysis
- Learn of the Best Set Up for E-Commerce
- Analyse Facebook Ad Performance based on CPP
- Use Breakdowns to Get Better, More Detailed Insights
- Advanced Reporting Techniques such as Editing Conversion Windows
- Use a Tool to Generate Awesome Infographics from Your Data
- Know how to Split Test Properly without Wasting Money
- Perform Your Own Split Tests
- Know some great Targeting and Creative Variables to Split Test
- Learning of 3 Easy Scaling Methods for Beginners
Requirements
-Have access to the internet
Have a personal Facebook Account (although if not, don't worry)
No need for anything else!
Description
Summary:
Learn from a Best Selling Udemy Instructor. Adam has two of Udemy's best selling courses under his belt, so you know that you're in safe hands when you enrol in one of his courses.
Follow along as I teach you how to launch, manage and measure Facebook Ads from the very beginning. From creating a Facebook Page and Ads Manager account all the way through to using advanced audiences and advert creatives, and powerful targeting techniques. Learn the steps that I take and the strategies that I use to build and grow my multiple 6-figure E-Commerce business.
About Your Instructor:
Adam has run E-Commerce ventures since he was just 15 Years Old. With 7 Years under his belt, he's now 23 and specialises in Dropshipping. In 2016 he demonstrated his knowledge and ability in the E-Commerce field...
Firstly, on eBay, he started with ฃ0, and was able to turn over ฃ8000 in 8 weeks, without having ANY inventory.
More notably, in September he launched a brand new website on Shopify. Within 3 weeks he had already turned over more than ฃ1000 in a single day, and within 3 months had already received multiple 6-Figure valuations for the website. Less than 4 weeks in to 2017, this website finally hit 6-Figures in Gross Sales in GBP ฃ. A couple of months on and Adam now runs a huge multiple 6-Figure business, relying on Facebook Ads for a large amount of traffic, revenue and profits.
Facebook Ads play a pivotal role in the rapid scaling of Adam's business, and played an equally important role in the launch phase, too.
Follow along and learn the knowledge and skills required to run profitable Facebook advertising campaigns to promote and sell almost any product and/or service you like.
A Word from Adam:
I'll be showing you the steps, tips and strategies that I implement in my Facebook advertising campaigns in order to maximise and increase profits while optimising my advertising budget. From different advert creatives to clever copywriting skills, this course will show you it all. You'll learn everything you need to know in order to build your own successful online business with Facebook Ads, that you can run at any time, anywhere in the world.
The beauty of an online business advertised using Facebook Ads, is that it can be run from anywhere in the world. This year I aim to work remotely on my Shopify and Facebook Ads ventures from at least 3 different countries.
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Who this course is for:
- Entrepreneurs
- Ecommerce Entrepreneurs
- Shopify Entrepreneurs and Partners
- Those Looking to Build an Online Income
- Digital Nomads
- Lifestyle Entrepreneurs
- Location Independent Entrepreneurs
- Location Independent Freelancers
- Business Owners
- Digital Marketers
- Digital Advertisers
- CPC Analysts
- Social Media Marketers
- Social Media Managers
- Facebook Page Owners
- Facebook Page Content Creators
- Instagram Influencers
- Instagram Marketers
- Instagram Content Creators
- Bloggers and Vloggers
Course content
+Introduction to the Course 5 lectures
+Further Information on Facebook Ads 4 lectures
+Getting Ready to run Facebook Ads 4 lectures
+Facebook Ads Structure: The 3 Building Blocks of a Facebook Advert 3 lectures
+The Facebook Ads Campaign Level in Detail 11 lectures
+The e-Commerce Debate: Engagement or Conversion? 2 lectures
+Ad Set Level in Detail 13 lectures
+Watch Me Live: Favourite Ads for Shopify and Ecommerce 10 lectures
+10 Basic Tips to Better Advertising 2 lectures
+The Easy Target: Using Facebook Audience Insights Tool 4 lectures
+The Complete Masterclass to Creating Amazing Facebook and Instagram Ads 13 lectures
+The Secret Service: Spying on Competitors' Ad Campaigns 4 lectures
+Facebook Pixel for Shopify and e-Commerce 4 lectures
+Building Custom Audiences 7 lectures
+Building Lookalike Audiences 8 lectures
+Using Custom Audiences and Lookalike Audiences 5 lectures
+Measuring and Analysing your Facebook Advertising 8 lectures
+Advanced Reporting 4 lectures
+Some Insider Tips on Targeting Changes for Cheaper CPCs 5 lectures
+Introduction to Split Testing: A LIVE Case Study 6 lectures
+Scaling Facebook Ads 3 lectures
+How I usually Run and Manage my Own Ecommerce Campaigns 1 lecture
+Course Summary 3 lectures
+LIVE Case Study #1 8 lectures
+LIVE Case Study #2 8 lectures
+LIVE Case Study #3 1 lecture
+Bonus Material 8 lectures
About the instructor
Adam Reed
E-Commerce Entrepreneur and Best Selling Udemy Instructor
Best Selling Udemy Instructor for Ecommerce Shopify & Dropshipping
A 24 year old graduate and entrepreneur with a wealth of experience in online business. Since the age of 15 Adam has been involved in many different online enterprises.
Since 2016, Adam has focused on Ecommerce, specifically on Shopify, Dropshipping and Print on Demand business models.
His achievements to date include:
Six-figure Shopify store valuations
Generated over one million dollars in revenue with Shopify Dropshipping
Generated over one million dollars in revenue with Shopify Print on Demand
For 2019, Adam's aim is to re-record all of his Best Selling Udemy Courses to provide his students an up to date, step by step guide to online business.
In addition, he'll be releasing some new courses, with some familiar faces as his co-instructors.
Through starting and running online enterprises, Adam has developed a wide range of skills and expertise, in areas including:
e-Commerce
Dropshipping
Facebook Ads and Google AdWords
Social Media Marketing
Email Marketing
Supply Chain Management
Web and Mobile App Development
Outsourcing and developing Lifestyle Businesses
Graphic Design (Adobe Illustrator and Photoshop)
Social Media Growth Hacks and Automation
Udemy - Facebook Ads for E-Commerce The Complete Guide [Adam Reed].rar
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